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	<title>hellovalerie.com: Portfolio</title>
	<link>http://hellovalerie.com/portfolio</link>
	<description>The online portfolio of Valerie Loh</description>
	<lastBuildDate>Mon, 29 Sep 2008 10:35:09 +0000</lastBuildDate>
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	<item>
		<title>Levi&#8217;s® Mix It Up</title>
		<description>Client: Levi's®
Type: Interactive
Involvement: Art Direction, Design
Awards &#38; accolades:
• Site of the Day(15th May 2008) - Designlicks
• Site of the Day - E-Creative
• #35 on DesignCharts (for week ending 1st June)
Year: 2008



Casual chic has never been easier to achieve. You can match any top to any bottom from Levi's latest Spring ...</description>
		<link>http://hellovalerie.com/portfolio/?p=5</link>
			</item>
	<item>
		<title>Levi&#8217;s® Red Tab: ON4LIFE</title>
		<description>Client: Levi's®
Type: Print
Involvement: Conceptualisation, Design, Execution
Awards &#38; accolades: Creative Circle Awards 2007: Finalist
Year 2006



A true Levi's® jeans lover will never even dream of living his life outside his jeans. He will be in his jeans when he's getting his first tattoo. He will be in his jeans when taking a ...</description>
		<link>http://hellovalerie.com/portfolio/?p=8</link>
			</item>
	<item>
		<title>Johnnie Walker Digital Personal Assistant</title>
		<description>Client: Johnnie Walker
Type: Interactive, Mobile Application
Involvement: Design, Execution
Awards &#38; accolades:
• Asia Interactive Awards '07: Best Navigation/Structure - Gold
• Asia Interactive Awards '07: Best Online Campaign (Yahoo! Big Idea Chair) - Silver
• Asia Interactive Awards '07: Best Mobile Games/Applications - Silver
• Asia Interactive Awards '07: Best Viral Marketing Campaign - Silver
• ...</description>
		<link>http://hellovalerie.com/portfolio/?p=6</link>
			</item>
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		<title>DHL: Special Olympics</title>
		<description>Client: DHL
Type: Interactive
Involvement: Art Direction, Design
Year: 2007

As one of the global supporters of the Special Olympics, DHL helped to increase the awareness of the Special Olympics by promoting the Law Enforcement Torch Run. As part of the online campaign to promote the Torch Run, we came up with a series ...</description>
		<link>http://hellovalerie.com/portfolio/?p=9</link>
			</item>
	<item>
		<title>Caring for Cambodia</title>
		<description>Client: Caring for Cambodia
Type: Interactive
Involvement: Art Direction, Design, Copywriting
Awards &#38; accolades: Official Honoree at the 12th Annual Webby Awards
Year: 2007






Caring for Cambodia is a charity for the children in Cambodia. Since the Khmer Rouge's reign, children of Cambodia have suffered a gap in the education. With the firm belief that ...</description>
		<link>http://hellovalerie.com/portfolio/?p=3</link>
			</item>
	<item>
		<title>DHL: Weightwatchers</title>
		<description>Client: DHL
Type: Print
Involvement: Art Direction, Design
Year: 2007



Contrary to its name, the DHL Weightwatchers programme is not a health awareness campaign. It is an internal campaign to increase DHL's deliverymen's awareness on the proper way to fill up an ULD (Unit Load Device). When a ULD is properly loaded, more goods ...</description>
		<link>http://hellovalerie.com/portfolio/?p=10</link>
			</item>
	<item>
		<title>Rhythm Surfer: Xtreme</title>
		<description>Client: none
Type: Interactive
Involvement: Conceptualisation, Design, Execution
Year 2008



Rhythm Surfer: Xtreme is a personal collaboration with my partner during Code::XtremeApps:: 2008. We had 24 hours to come with an idea to the brief, design the application, code it and package it all together with Adobe AIR.

The game combines music with physics. The ...</description>
		<link>http://hellovalerie.com/portfolio/?p=7</link>
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